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The Government of India embarked upon introducing agricultural reforms to improve Indian agriculture in the 1960s and 1970s. The Green Revolution based on the use of package technology and the White Revolution (Operation Flood) were some of the strategies initiated to improve a lot of Indian agriculture. But, this too led to the concentration of development in a few selected areas. Therefore, in the 1980s and 1990s, a comprehensive land development programme was initiated, which included both institutional and technical reforms. Provision for crop insurance against drought, flood, cyclone, fire and disease, the establishment of Grameen banks, cooperative societies and banks for providing loan facilities to the farmers at lower rates of interest were some important steps in this direction. Kissan Credit Card (KCC), Personal Accident Insurance Scheme (PAIS) are some other schemes introduced by the Government of India for the benefit of the farmers. Moreover, special weather bulletins and agricultural programmes for farmers were introduced on the radio and television. The government also announces minimum support price, remunerative and procurement prices for important crops to check the exploitation of farmers by speculators and middlemen.